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New Forecasting Model by RavenPack Analyzes News to Predict the Winner of the 2020 US Presidential Election

An alternative to polls, this new approach uses sentiment analysis and media attention to forecast election results.

NEW YORK, NY – July 14, 2020 – RavenPack, a leading big data analytics provider, has launched a free and publicly available website, offering projections and analysis on the upcoming U.S. presidential election.

RavenPack’s forecasting model combines three key inputs:

  • The level of media attention received by a presidential candidate, which has been found to be highly correlated with election success
  • The sentiment for each candidate, measured from thousands of news stories about their policies and personal life, across all 50 US states.
  • Social and economic sentiment by state, which provides a proxy for the sitting president’s approval rating and chances of reelection

The latest election forecasts alongside news and media monitoring is freely available at

Compliments of RavenPack – a member of the EACCNY.