08
Mar
What is greenwashing and why does it matter?
The generally understood meaning of greenwashing is the practice of making a green claim – that is a claim relating to the environmental or sustainability credentials of a company or its products or services – which is not adequately supported by evidence or is misleading, whether through exaggeration, being drafted in an unclear manner or omitting material information which will enable others to understand the nature and scope of the claim made.
A...