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French minister Fleur Pellerin launches the “Say OUI to France” campaign

In October, 2012, at the Massachusetts Institute of Technology, Ms. Fleur Pellerin, the French Minister Delegate with responsibility for SMEs, Innovation and the Digital Economy, held an early breakfast meeting with theUStechnology press to mark the launch of the joint INPI/IFA “Say OUI to France – Say OUI to innovation” campaign. The meeting was held on the fringes of EmTech, a major international trade show on emerging technologies organized by the MIT TechnologyReview.

This is the signature to the new promotional campaign by the Invest in France Agency (IFA) and the French Patent and Trademark Office (INPI) launched in October at the Massachusetts Institute of Technology during the Emtech conference by Ms. Fleur Pellerin, Minister Delegate attached to the Minister for Economic Regeneration, with responsibility for Small and Medium-sized Enterprises, Innovation and the Digital Economy, accompanied by Mr. David Appia, France’s Ambassador for International Investment and Chairman/CEO of the IFA, and Mr. Yves Lapierre, Chief Executive of the INPI.

Franceprovides a robust environment in which to do business – but don’t just take our word for it. Every day in 2011, two new foreign companies decided to invest inFrance, joining more than 20,000 foreign companies already doing business in the country.

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