24
Apr
The Toy Association – the largest trade association of its kind in the world – today unveiled a new mission statement, new name, and major re-brand driven by an innovative strategic plan. Formerly called the Toy Industry Association, The Toy Association supports a diverse membership whose global reach is revolutionizing the face of toys and play. The organization’s member-focused programs, products, trade shows, and consumer events promote international business growth for all members. Its new tagline, “Inspiring Generations of...